“This song was my version of a heartfelt ‘70s pop ballad,” Cincinnati-based singer-songwriter Cory Pavlinac says of his latest single, “What’s There To Lose.” “Easy” by the Commodores or “How Deep Is Your Love” by the Bee Gees this is not, of course, but there is a tender quality to Pavlinac’s sound as ZOO, and “What’s There To Lose” is perhaps the warmest track on the forthcoming debut album, NO MAN’S LAND. “It’s about having a crisis moment in a relationship where you realize you have to change or it may not last,” he continues. “It’s about taking an honest look at yourself and ways you may be holding onto things that keep you from having a deeper and stronger connection with the one you love.”
“What’s There To Lose” may glide with the heart and schmaltz of a midcentury pop ballad, but the melting, hypnotic guitar and abstruse vocal harmonies are a freeing trip—the song is a moment of unfettered tranquility on NO MAN’S LAND. Like the wooliest psych bands of the last decade (Woods, Allah-Las, White Fence), ZOO find immeasurable radiance draping conventional pop melodies over blissed out freak folk, crooning campfire ballading, and ‘60s pastiche. While all of NO MAN’S LAND floats with a careening listlessness, “What’s There To Lose” is a rare moment on the record that feels content experiencing the freefall rather than finding meaning through it.
NO MAN’S LAND is set to be released on Good Eye Records on October 22nd. You can give “What’s There To Lose” a listen below!